Sunday, November 14, 2010

1109 Left/Right Brained people





Bood Board

Thesis-1102

Thesis – The Brain: Right and Left brain - How it works

Target audience:
1) Age: 24-30
2) Gender: male and female
3) Education: college
4) Income: $50-$75k
5) Locale: urban
6) Ethnicity: all

Tone of thesis:

Topic is serious, but I want to make it accessible and interesting to a broad audience.
I will use my graphic sensibility to achieve this goal.

All people think differently. For example, when a number of students are given the same assignment
for a particular class, everyone has a different concept and output. In my opinion, this is because
everyone’s brain develops differently regardless of age, environment, or culture.

What I want the audience to walk away with:

Information
Interest
Hope

Chapters:

1) Case study—Left brained person vs Right brained person

2) Making changes in the way our brains work

3) Infographics

4) Alzheimer’s : collage book